Auto Glass Marketing ProsCommand Center

Help & Documentation

Learn how to use the content platform

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Quick Start Guide

Follow these steps to start creating content for your auto glass clients:

  1. 1
    Add a Client - Set up business info, branding, and integrations
  2. 2
    Add PAA Questions - Configure "People Also Ask" questions for content
  3. 3
    Add Service Locations - Define areas where the client provides service
  4. 4
    Generate Schedule - Create content calendar from PAA + Location combinations
  5. 5
    Review & Approve - Review generated content and approve for publishing

Setting Up Clients

Each client represents an auto glass shop. The setup wizard guides you through 9 steps:

Step 1: Business Info

Enter business name, contact details, and address. You can search Google Places to auto-fill.

Step 2: Service Options

Indicate if they have a shop location, offer mobile service, or ADAS calibration.

Step 3: Service Locations

Add cities/areas where the client provides service. Each location creates unique content.

Step 4: Branding

Upload logo and set brand colors for consistent content styling.

Step 5: PAA Questions

Add questions like "How much does windshield replacement cost in {location}?" Use {location} placeholder for location-specific content.

Step 6: Integrations

Connect WordPress for blog publishing and Podbean for podcasts.

Step 7: CTA & Publishing

Set call-to-action text and preferred publishing time.

Step 8: Social Media

Select which social platforms to create content for.

Step 9: Review

Review all settings before saving the client.

Add New Client

Generating Content Schedule

The schedule generator creates content items by combining PAA questions with service locations. Content is scheduled for Tuesdays and Thursdays only.

How it works:

  • Each PAA question is combined with each service location
  • Example: 5 questions x 3 locations = 15 unique content pieces
  • Schedule generates 2 years of content by default
  • Duplicate combinations are automatically skipped

To generate a schedule:

  1. 1.Go to the Clients page
  2. 2.Click the calendar icon next to a client
  3. 3.Click "Generate Schedule" in the modal

Managing the schedule:

  • Add More Content - Generate additional items without duplicates
  • Clear All Scheduled - Remove all draft/scheduled items to start fresh

Creating Individual Content

You can also manually add individual content items outside of the schedule generator.

To add a single content item:

  1. 1.Go to the Content Calendar
  2. 2.Click the "Add Content" button
  3. 3.Select a client and enter the PAA question
  4. 4.Set the scheduled date and time
  5. 5.Click "Create Content"
Add Content Item

Reviewing & Managing Content

The Content Calendar shows all scheduled content across all clients.

View Options

  • Month - Calendar grid view
  • List - Table with all details
  • Timeline - Grouped by date

Filter Options

  • Filter by client
  • Filter by status (Draft, Scheduled, Review, etc.)
  • View items needing attention

Deleting Content

Click the trash icon on any Draft or Scheduled item to delete it. Published or in-progress items cannot be deleted.

View Content Calendar

API Keys Setup

The content generation pipeline requires several API keys. Add these in Settings > API Keys.

Blog Post Generation (Required)

Key: ANTHROPIC_API_KEY

Uses Claude AI to generate SEO-optimized blog posts. Get your API key from the Anthropic Console.

Get API Key

Image Generation (Optional)

Key: NANO_BANANA_API_KEY

Uses Google AI Studio (Gemini) to generate blog featured images and social media graphics. The model creates professional automotive imagery customized for each client's brand.

Setup Steps:
  1. 1. Go to Google AI Studio
  2. 2. Sign in with your Google account
  3. 3. Click "Get API key" in the top navigation
  4. 4. Create a new API key or use an existing one
  5. 5. Add the key in Settings > API Keys as "NANO_BANANA_API_KEY"
Get Google AI Studio API Key

Images generated: Blog featured, Facebook, Instagram (feed & story), Twitter, LinkedIn

Podcast Generation (Optional)

Key: AUTOCONTENT_API_KEY

Uses AutoContent service to convert blog posts into audio podcasts with AI-generated voice narration.

Contact your administrator for AutoContent API access.

Generation Order

When content is generated, the pipeline runs in order: Blog → Podcast → Images → Social Posts → WRHQ Content. If any step fails (e.g., missing API key), the status will show "Failed" but earlier completed steps are saved.

Configure API Keys

Platform Settings

Configure API keys and integrations in the Settings area.

  • API Keys - Anthropic, Google AI Studio, AutoContent, etc.
  • WRHQ Settings - Configure the main WRHQ blog integration
Go to Settings